Samsung has released fresh sales data showing that its latest foldable smartphones – the Galaxy Z Fold7 and Galaxy Z Flip7 – continue to enjoy remarkable demand in the US market. 
Months after their official launch, both models are not only sustaining momentum but also surpassing previous generation sales by a wide margin.
According to Samsung, the Z Fold7 has proven especially appealing to existing Galaxy users, with nearly 30% of buyers making the switch from the Galaxy S Ultra lineup. This trend highlights a shift among power users who once preferred the traditional slab design but are now gravitating toward foldable form factors that offer productivity advantages and larger display real estate.
The Z Flip7, on the other hand, is capturing the attention of customers who previously relied on competing brands. Its compact, fashionable design, combined with performance improvements and durability upgrades, appears to be convincing more first-time foldable users than any of its predecessors. Samsung notes that the Flip7 has been particularly successful in converting long-time iPhone and mid-range Android users looking for something fresh and practical.
Sales figures underline this success: the Z Fold7 has already outsold its predecessor by over 50%, while the Z Flip7 is breaking internal records for brand-switching conversions. This represents not just incremental growth but a broader consumer acceptance of foldables as mainstream devices rather than niche experiments.
Analysts suggest that Samsung’s consistent hardware refinements – stronger hinges, water resistance, longer-lasting batteries, and optimized foldable apps – have helped reduce skepticism surrounding the category. With attractive trade-in programs and promotional bundles, the company has also lowered the barrier for existing customers to upgrade. As a result, Samsung is solidifying its dominance in the foldable market while laying the foundation for broader adoption of flexible-display technology in the years ahead.
For buyers interested in upgrading, the Galaxy Z Fold7 starts at €1,299 / £1,299.99 for the 256GB 12GB RAM model, with the higher-capacity 512GB version priced at €1,419.93 / £1,699.99.