Samsung is preparing a significant move in its chipset strategy with the upcoming Exynos 2600, a processor that could reshape the competitive balance in the high-end smartphone market. According to multiple reports, mass production of the Exynos 2600 begins this month, and the chip is set to power the entire Galaxy S26 lineup, including the much-anticipated Galaxy S26 Ultra. 
What makes this launch particularly important is that it marks Samsung’s first consumer product on its 2nm Gate-All-Around (GAA) process node, a breakthrough that promises improved efficiency and performance compared to the company’s older nodes.
Samsung has already tested the waters with its strategy of using in-house chips to reduce costs and strengthen its semiconductor business. The Galaxy Z Flip7 shipped with the Exynos 2500 in most markets, and while reception was mixed, it gave Samsung a financial advantage: lowering mobile division costs while keeping its LSI arm (which designs Exynos) healthier. With the Exynos 2600, Samsung is aiming for more than just cost-cutting – it wants to prove that Exynos can stand shoulder to shoulder with Qualcomm’s Snapdragon in raw performance and thermals.
The Exynos 2600 isn’t just about smaller transistors. It introduces a new Heat Pass Block element, designed to extract heat more efficiently, addressing one of the major criticisms of past Exynos chips – thermal throttling. Benchmarks from Geekbench have shown encouraging results so far, with CPU scores trending upward compared to the Exynos 2500. The real highlight, however, may be the integrated Xclipse 960 GPU, which early leaks suggest could outperform Qualcomm’s Adreno GPU in the Snapdragon 8 Elite Gen 5, especially in raw graphics rendering power. That’s a bold claim, but if true, it could be a big win for gamers and multimedia users who have often complained about Exynos’ weaker GPU track record.
The stakes for Samsung are unusually high. The Galaxy S26 series’ success is intertwined with how the Exynos 2600 performs. Beyond phones, the chip’s success could attract more external customers to Samsung’s foundry services, especially at a time when TSMC is raising its prices. Major clients like Nintendo, Tesla, and Valens are already tied to Samsung in various capacities. For example, Nintendo’s Switch 2 reportedly uses an Nvidia-designed chip produced on Samsung’s 8nm node, and Tesla recently signed a massive $16.5 billion deal with Samsung for advanced AI chips. If the Exynos 2600 proves reliable and efficient, it could strengthen Samsung’s position in both consumer electronics and contract manufacturing.
Financially, the timing is critical. Daishin Securities estimates that Samsung’s Device Solutions division, which encompasses LSI, foundry, and memory businesses, will post an operating profit of KRW 5 trillion (about $3.6 billion) in Q3. The memory business is the main contributor with KRW 6.3 trillion in profits, while the foundry is still bleeding money – around KRW 1.3 trillion in expected losses. Still, that is half the loss of the previous quarter, showing that recovery is underway. A strong Exynos 2600 could accelerate that turnaround and give Samsung leverage against Qualcomm’s dominant market presence.
Of course, the debate among fans and consumers is already heated. Some argue that Snapdragon remains the safer choice thanks to broader developer optimization and better performance in gaming and emulation. Others note that the recent Exynos chips are no longer the disasters they once were and that added competition could help curb Qualcomm’s steep pricing. For gamers in particular, the rumored GPU edge of the Exynos 2600 is tantalizing, though skepticism remains until real-world devices hit shelves. In the end, Samsung’s gamble with the Exynos 2600 is more than just about one smartphone generation – it’s a test of whether the company can finally erase the ‘Crappynos’ stigma and establish true parity with its American rival.
2 comments
exynos is fine tbh, snapdragon still better but at least its not tensor-level disaster 😂
as long as temps are stable and gpu is solid, i’ll give exynos another chance