OpenAI is stepping directly into Google’s domain with the official unveiling of ChatGPT Atlas, a fully-fledged AI browser built around its powerful GPT large language models. The company confirmed the launch with a short teaser video on its official X account, revealing that a special presentation is set for today at 10:00 a.m. Pacific Time (1:00 p.m. 
Eastern). The six-second clip simply displayed the words “Livestream,” “Today,” and “10 a.m. PT” inside a stylized browser window – enough to set the tech world buzzing.
According to early information, ChatGPT Atlas will debut on macOS before expanding to Windows, Android, and iOS. The focus, reportedly, is not just on embedding GPT into a browser but redesigning how people search, browse, and interact with the web. Unlike Chrome, which relies on traditional search engines and manual input, Atlas will blend conversational understanding, memory, and AI reasoning directly into navigation – effectively turning every tab into an intelligent assistant.
The move places OpenAI in direct competition with both Google Chrome and Perplexity’s Comet browser, the latter of which recently transitioned from a $200 monthly pro-tier product into a free public release. OpenAI’s decision on whether to keep Atlas open or adopt a freemium model could determine how aggressively it can carve out market share. Given Chrome’s current dominance – commanding roughly 71.77% of global usage as of September 2025, according to StatCounter – the challenge is enormous but not impossible for a company with OpenAI’s reach and brand power.
Industry insiders are speculating that Atlas could become the first browser to fully integrate multimodal GPT functions – meaning users might summarize webpages, generate reports, or ask questions directly in the browsing interface. If successful, this would represent a fundamental shift in how we experience the web, turning it from a static tool into a living, conversational platform.
While official feature details remain under wraps until the event, OpenAI’s entry into the browser space sends a clear signal: the age of AI-native browsing has begun, and the competition between ChatGPT Atlas, Chrome, and Comet could redefine what it means to “surf” the internet.
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this could finally kill the need for separate search engines, imagine that 😮