OnePlus has come a long way in terms of camera technology, constantly working to improve a major pain point for users: image quality. In the past, many users voiced frustrations about the underwhelming cameras on OnePlus devices, but it seems that the company is now going all-in on camera performance. 
With the upcoming release of the OnePlus 15, a new chapter in smartphone photography is about to unfold, thanks to a groundbreaking new feature – the OnePlus Image Engine.
According to a recent rumor, OnePlus is developing its own proprietary platform called the ‘Image Engine,’ which will be designed to take full control of both photo and video processing. This new technology is expected to bring significant improvements to the overall image quality, tackling longstanding issues like low-light performance, skin tone accuracy, and dynamic range. With advanced image algorithms, the OnePlus Image Engine will reportedly deliver results that OnePlus devices have never achieved before, offering a more refined photography experience. This move is a major step forward for the brand and a clear indication of its commitment to elevating its camera game.
The OnePlus 15, which will be equipped with a triple 50 MP camera system, will serve as the first device to showcase this new technology. Powered by the Qualcomm Snapdragon Elite chipset, the device is shaping up to be a powerhouse, not just in terms of processing power but also in terms of its imaging capabilities. However, this brings up an interesting question: will OnePlus continue its partnership with Hasselblad? Rumors have been swirling that the collaboration may come to an end with the OnePlus 15, leaving the fate of future collaborations uncertain.
Another point of speculation is whether the OnePlus Image Engine will resemble Oppo’s Lumo technology. Given that OnePlus and Oppo share much of their tech development, there’s a possibility that the Image Engine could just be a rebranding of Oppo’s existing technology. However, if true, this would still mark a significant shift in how OnePlus handles camera processing.
All things considered, the OnePlus 15 promises to bring an exciting new era for photography on smartphones, and with the Image Engine on board, it looks like OnePlus is serious about making its mark in the world of mobile photography.
1 comment
Lol why is there an old iphone in the oneplus image engine pic? Did you just add some ai slop?