Amazon’s Fire tablets are about to take a big leap. According to fresh reports, the company is preparing to ditch its in-house Fire OS in favor of full Android. 
While Fire OS has always been based on Google’s platform, it lacked access to the features and apps people expect. The move to Android proper marks a major change after years of customer complaints about the limitations of Fire OS.
The first device running this new setup is expected to land next year with a hefty $400 price tag – a major step up from the budget-friendly pricing that made Fire tablets popular. That increase means Amazon will need to deliver stronger hardware: better processors, higher-quality displays, and improved speakers to convince buyers.
But don’t expect the usual Google experience. Amazon is sticking with the open-source version of Android, which means no Google Play Store or other Google services out of the box. For some, that’s a deal-breaker, given that users have long demanded proper Google app support on Fire tablets. Others, however, see it as a step in the right direction, especially if the experience carries over to Fire TV devices.
In short, Amazon is taking a gamble: moving away from its stripped-down ecosystem in hopes of winning over customers with Android familiarity – while still trying to keep costs down by avoiding Google’s licensing fees.
3 comments
Good change, but pls do the same for fire tvs already!
they better pack some killer specs or it’s dead on arrival
who’s paying $400 for a tablet with no google services??